I Became a Food Developer in Another World

Chapter 49: Cola Ads (5)

“The atmosphere is chaotic.”

It was while I was thinking about the canned cola that I heard the voice of a beautiful woman.

-Ding, ding, ding.

At the sound of footsteps, a gorgeous woman in a blue robe entered the parlor.

“I’m Ayla Evanail,” she said.

“I’m Yuri Grail.”

“I’ve heard a lot of rumors about you. You’re the developer of processed food?”

“Yes.”

Watching Ayla casually sit down on the couch, it wasn’t hard to guess who she was.

“I had heard that the Wizard of the Blue Tower was coming to visit, but I didn’t realize it was the patron of Pure Coke.”

“You’re quick with information.”

Ayla didn’t seem surprised.

“That’s right, I’m the sponsor of Pure Coke.”

With that, Ayla slips out of her blue robe and drapes it over the couch.

‘Huh?’

I scratched my head in disbelief at her appearance.

Her ebony black hair, which was hidden by the robe, spilled out.

Her violet eyes sparkled like amethyst, and the corners of her eyes were slightly upturned, showing a hint of stubbornness.

Her fair skin and porcelain doll-like features were typical of her beauty.

Except,

‘She looks familiar.’

The face was quite familiar.

While I was looking away, Ayla asked me curiously.

“Are you the one who plans the promotion of processed food?”

“Stop prying, will you?”

I wasn’t the one who answered.

Aria, her arms crossed, was staring at Ayla with an ugly stare.

But instead of being embarrassed by the stare, Ayla gave her a relaxed smile.

Aria’s face crumpled even more.

Seeing the contrast between the two of them, I blurted out my thoughts.

“You look alike.”

“Who are you talking about?”

“Uhm, excuse me.”

Contrary to their negative comments, the two people’s appearances were exactly alike, as if they were stamped in a mold.

Ayla was a more mature version of Aria.

‘I heard she had a sister, and it’s true.’

Aria was reluctant to say it herself, but what I heard from the Tower Lord was that Aria’s family was a noble family from the ‘Blue Tower’, one of the 12 Magic Towers.

Aria’s parents run a small restaurant in the countryside and enjoy a rural lifestyle, but their roots are in the family of wizards.

Of course, the sisters didn’t get along too well, but…….

“Why are you here?”

“I’m just visiting to say hello to people in the same business.”

With that, Ayla poured Pure Coke into a bowl of crushed ice and made a slushie.

“Mmm, delicious.”

The corners of Aria’s eyes twitched.

It was obvious to anyone that she wasn’t here to say hello, but to visit Aria.

What did she mean by “peers,” anyway?

“Isn’t Blue Tower just sponsoring Pure Coke?”

“For now, yes, but things can change.”

“You think things will change without a symbol?”

“I don’t know.”

Ayla gave Aria a meaningful smile.

“How long do you think that symbol, the Cola Bear, will remain in the White Tower?”

“…What?”

‘She’s not wrong.’

I agreed with Ayla.

Bolitur is helping us for now, but there’s no telling how long that will last.

It’s human nature to consider changing jobs if the conditions are right.

Bears shouldn’t be any different.

The Blue Tower’s control of the Empire’s potion business was a force to be reckoned with.

They could offer Bolitur whatever terms he wanted.

As if on cue, the crystal ball cried in Ayla’s arms.

Smiling, Ayla stood up.

“Excuse me for a moment.”

Leaving the parlor, Ayla spoke to someone in the hallway through the crystal ball.

The conversation didn’t go well, and her voice wasn’t very good. At times, she shouted at the top of her lungs.

Meanwhile, someone opened the parlor door and entered.

A huge white figure stooped down to squeeze through the parlor’s tall doors.

“You’re coming in early today.”

“……Crrr, I had business.”

It was Bolitur, the cola bear, who opened the door.

“What business?”

“……humans have made contact. They were blue, robes-wearing wizards.”

“I see.”

Apparently, the Blue Tower already tried to recruit Bolitur.

I didn’t need to hear how it turned out.

Ayla didn’t look happy when she returned to the parlor.

Aria must have thought the same thing, because she gave me a wry smile.

“Didn’t go well, did it?”

“Nothing ever goes right the first time.”

Ayla retorted casually but her eyes widened when she spotted Bolitur in the parlor.

“Cola Bear…!”

Embarrassment flashed across Ayla’s face as she realized that we had noticed the Blue Tower’s failure to appease the Cola Bear.

“Bolitur doesn’t go to the Blue Tower?”

“……crrr. Right.”

Bolitur nodded in agreement to Aria’s frown.

“Why, Cola Bear. Was it lack of sincerity?”

“……Crrrr, no.”

“Then why…”

“……It’s just, it doesn’t fit in my mouth.”

“!”

Surprise flashed across Ayla’s face at Bolitur’s clear statement.

It meant that Bolitur was not going to be brought back to the Blue Tower no matter what.

Still panicking, Ayla hastily grabbed her robe from the couch.

“Ugh, you’ll see!”

And with that, Ayla uttered a villainous line to Aria, excused herself, and scurried away.

The words echoed rapidly in my mind.

“…….”

I muttered, feeling like a typhoon had just swept through.

“Your sister’s very cheerful.”

“That’s just the way she is.”

Aria shook her head.

“Even as a kid, she didn’t want her dolls taken away.”

The sisters seemed to have a complicated relationship, but that was between them…….

“Mr. Bolitur, you’re in the right place at the right time.”

“……cr?”

“I think you should do a commercial for Coke.”

It was time for the “Can Coke” commercial, featuring the real Coke Bear.

*

The launch of canned Coke began before winter had even passed.

The Coke Bear ads were playing in the bars of the big cities.

Clink-clink!

“Kiya, this is so exciting.”

“I’ll never need a bottle opener again.”

The people of the Empire welcomed the arrival of canned cola with open arms.

Glass bottles inevitably required a bottle opener to remove the cap. But with canned cola, that was unnecessary.

All you had to do was tear it open with your hands, and you didn’t need a bottle opener.

That wasn’t the only benefit.

“Wow, I can drop this and it won’t break.”

“Wow, I can actually carry this around.”

Glass bottles were dangerous and had to be handled with care.

If it broke, it could become a sharp weapon.

In fact, there were several such accidents in the empire.

Canned Coke, on the other hand, was less dangerous and more portable.

It was easy to grab a drink at any time of the day or night.

The convenience of canned cola also had a huge impact on distribution.

Glass bottles had the disadvantage of taking a long time to be distributed due to the risk of breakage.

If you ordered a cola from a week away, it would take two weeks to arrive, and it was in a glass bottle.

However, canned cola was relatively easy to transport because it didn’t break.

With the advent of canned cola, the distribution of cola became dramatically faster.

“What? Coke has already arrived?”

“It’s only been three days!”

The local merchants who had been waiting for the bottled Coke were delighted with the much faster distribution.

The advent of the can began to change the history of transportation.

Aria organized another event aimed at this.

“Wow, look, the Coke Bear is here!”

“……cr, let’s drink together.”

“Kiyaa!”

Bolitur made the rounds of the Empire’s taverns, sipping Coke with people.

“I never thought I’d see the day when I’d be eating chicken with the Cola Bear.”

“……crrr.”

Drinking Coke with a polar bear by the window in the snow was an unforgettable and exhilarating experience for the nation.

“Coke Bear, where are you going today?”

“……cr, Gerz Duchy.”

Bolitur, on the other hand, had the luxury of traveling the Empire for free, courtesy of the White Tower.

“I’ll come with you!”

“I’ll follow you!”

A laughable phenomenon occurred when citizens followed Bolitur on his travels, forming processions.

“I wonder when Mr. Cola Bear will come to our territory.”

“I hope he comes to our territory.”

Bolitur’s tours have gotten the attention of the people, and Cola has become a hit.

“Look at this size. This is real cola!”

People started buying and drinking Bolitur’s “3L” extra-large cola, aka “BoliCola”.

The word spread that BoliCola was the real Coke, the one that the Coke Bear drank.

The BoliCola fad led directly to an increase in Coke’s sales.

“But isn’t there a Pure Cola besides BoliCola?”

“Pure Cola? That’s for drinking with ice. Who drinks ice in this cold weather?”

“Yeah, it was kind of weird, an ice coke in the winter.”

Pure Coke naturally began to fade from the market.

Meanwhile, Aria, who organized a cola bear event called Bolitur’s Empire Tour.

“It’s so refreshing!”

She checked her sales numbers, which had returned to normal.

“Is it that good?”

“Of course! It feels like a tooth has fallen out. Are you feeling bad?”

“No, I’m fine.”

I was secretly happy too.

Canned Cola had successfully arrived in the otherworld.

“Now we’ll be able to can other drinks,” I thought.

With the success of Canned Cola, it was time to start canning other beverages.

But first,

“Did you say your name was Kayton?”

“Uh, yeah. I’m Kayton.”

The bushy-haired man replied cautiously.

He was none other than the creator of Pure Coke.

With the advent of canned Coke, Ayla had cut off her sponsorship of Pure Coke, leaving him out in the cold.

If left to its own devices, Pure Coke would be history but I didn’t want that to happen.

Pure Coke was the first cola to be successfully made on another world, by another world, and it meant a lot to me.

So…….

“Pure Coke will be sponsored by the White Tower.”

Kayton’s eyes widened.

“Is that true?”

“Yes, Mr. Kayton, you can continue to focus on the development of Pure Coke as you have been doing.”

“Thank you, thank you!”

Mr. Kayton bowed in gratitude.

“Is that okay?”

“It’s already been decided.”

I was talking about White Tower acquisition of Pure Cola.

It meant that Pure Coke’s sales would go directly to White Tower.

Both BoliCola and Pure Cola were our capital.

‘We won’t tell the world.’

The people would not know that Pure Coke’s capital came from the White Tower.

The competition between the two colas must continue, so that the world will have a variety of drinks.

It means that the competition between Pure Coke and BoliCola is separate, except for the capital.

Aria didn’t argue, as we had already discussed this with the Tower Lord.

‘I’ll have to sell Zero Coke to Pure Coke.’

Suddenly, I longed for the “black” cans of my youth.

*

It was not long after the showdown with Pure Coke.

“I’m going to concede defeat on this one.”

“Yeah.”

Ayla, who I thought had fled with her tail between her legs, visited the White Tower.

“But next time will be different.”

“…You mean next time?”

I was scratching my head, wondering if there would be a next time.

“We’re going to hold a contest in our Tower about a potion that will keep you awake. We’d like to ask you to participate, Yuri.”

Ayla said confidently, as if she’d already thought of something.

“But it can’t be ‘fizzy’.”

No fizzy, and keep people awake.

“What about milk?”

“As long as it’s not carbonated.”

Suddenly, I remembered a very powerful milk with a ‘puppy’ drawn on it. A legendary milk that was so powerful that it killed itself.

“If I lose again, I’ll give you my magic tools”

She thought I was hesitating, so Ayla held out her own bracelet.

It was a super-expensive artifact, worth millions of gold by my estimation.

‘What is it, an angel?’

Ayla suddenly glared.