Making Yuanshin: Starting From Yingmei’s Endorsement

The second day of the Yuanshin advertisement event.

The penguin sailors launched a more violent attack.

This time they seemed to have received special training.

Instead of criticizing the original god's shortcomings, he should praise and kill him.

"Wow—it's amazing. With such a big advertising campaign, the entire platform will be launched on the 28th. The sales must be twice that of the PC side, right?"

"It's awesome, Yuanshin! You've stunned the foreign market! Isn't this a chance to reap the benefits? Over 40% of the foreign market is not too much, is it?"

"Come on, Akihabara has been occupied, Lin Xiao really has a lot of money! The performance of the Neon Kingdom is twice that of Onmyoji, isn't it too much?"

To be honest, some players who don't surf the Internet often can't tell the difference between friend and foe.

There were even people who were led by the nose and echoed from the bottom.

It didn't take long, and the rhythm really picked up.

The penguin series is also known as the most authoritative game media in China. The IGN florist wrote:

"Yuanshin's investment in advertising this time is really rare in the industry."

"According to the data we have collected so far on Yuanshin's advertising, the amount of advertising that Zhida Games has placed globally is estimated to be close to 1 billion."

"For an advertising campaign of this scale, if the first month's sales do not reach 4 billion, it will be a failure."

"Then based on the monthly turnover of 4 billion, it is most reasonable for the turnover of the Yuanshenquan platform to be tested on the 28th to be in the range of 400 million."

See IGN Florist's article.

The players are all dumbfounded.

"Why is the IGN of our Huajia different from the North American Neon branch? The other branches are obviously boastful, so why does it put pressure on Yuanshen's performance?"

"4 billion? Are you kidding me? It's not a matter of advertising investment. How can there be a game that can easily reach 4 billion!"

"However, if Yuanshin's advertising expenses go to 1 billion, and the turnover is not 4 billion, it is really unreasonable."

"The monthly turnover of 4 billion is outrageous, brother, and he also said that the first day will be 400 million. Did you forget that a large number of players have already drawn cards on the 15th?"

"Family, don't be led into the rhythm! This is a Penguin-related media, and this morning, there are so many people praising the killing of Yuanshin, it's obviously a business method of Penguin again."

"Hiss—but I'm also really curious, how much can Yuanshen's whole platform go online!"

"That's right, foreign media are also watching. The point is, now that IGN flower growers have published such reports, foreign media must also do articles."

"Oops! The original god is in danger!"

really.

It was noon.

The Wall Street Journal, a well-known newspaper in the country, also published a review article.

It directly stated that the first month target of "Yuan Shen" is 4 billion.

And also set a terrifying goal of 400 million on the day of the full platform public beta on the 28th.

In the article, not only photos of Yuanshin's huge advertisement in Times Square were put up.

There are also many good words from foreign forum players, as well as the grand occasion of Neon Akihabara.

At the end, the game expert said:

"I'm not sure why Huajia's game company is so confident in setting such a goal for itself."

"But we know from past experience that players in flower-growing countries tend to be satisfied with low-quality games."

"The domestic game market in Huahua Country is also full of various skin-changing and money-making games."

"Perhaps, this is the reason why Yuanshen released the outrageous target of 4 billion monthly income."

have to.

This article was reproduced domestically.

The players are fried.

"It's amazing, the goal that IGN posted, when it comes to the Wall Street Journal, it becomes what Yuanshin Company said."

"You don't know the pissing nature of the media in Yingjiang country."

"It's numb, what should I do now? It seems that I am not interested in anyone, and this article has been fermented in foreign game circles. Foreigners and foreign companies are waiting to see the joke."

"Damn it, IGN did it on purpose! Create this kind of article to bring rhythm!"

"Lin Xiao Chong! Show them the whole 4 billion!"

"Yes! Yuanshin! Xiongqi!"

"Don't be stupid upstairs, 4 billion, how is this possible."

"Isn't there a card pool in the second half of the version?"

"The second half is impossible!"

"Let me do the math for you. At present, the total on the PC side is 860 million. Even if you make another wave on the whole platform and make a turnover of 1.2 billion, then in the second half of the card pool, the turnover will be at most 2 billion. .”

"According to the version time announced by Yuanshin, the second half of the card pool will be opened on October 20th, and the first month's statistics will be from September 28th to October 28th."

"Equivalent to the second half of the card pool, it takes 8 days to reach 2 billion to reach the so-called goals of those souls. Are you kidding me!"

"I'm super, the second half of the card pool is 2 billion in 8 days? What an awesome character!"

"Indeed, if Yuanshen can make 2 billion in the first half of the pool, it will be the sky, and the second half of the pool will be 2 billion in 8 days. Impossible, absolutely impossible."

"Damn it, this time Lin Xiao and the others are going to be killed by Penguin and foreign media!"

...

Just when the rhythm is flying outside.

In the company, Gan Yu and Ning Guang looked at Lin Xiao sadly.

Ning Guang: "How do you think you should deal with it, Lin Xiao?"

"The influence of the Wall Street Journal is too great. Now foreign media have reported this matter, and they all feel that we are pushing the university."

Gan Yu: "Why don't we come out to public relations to explain? Recently, the branch company has established a public relations department."

Seeing the two worried faces, Lin Xiao remained calm.

4 billion?

That's it?

It's not even as good as the flow of the first month of Yuanshen in the previous world.

Although Lin Xiao focused on technology, he still knew how to deal with those people.

"4 billion is not a big problem for us."

"The problem is, the foreign media doesn't count our turnover for one version, but for a month! In the second half of the pool, we only have eight days to strive for results!"

Ningguang only heard the first half of Lin Xiao's sentence, and she became anxious, and stood up after a while.

The sound has also become much louder.

After all, from advertising investment to the current situation, Ningguang has been under a lot of pressure.

She also really wants to do good for the company.

So Lin Xiao only spoke half of his jokes, and this smart woman knew what he wanted to do.

"Ningguang, this time, please trust me." Lin Xiao said seriously.

"No! I can't let you make fun of the company!" Ning Guang said firmly.

Gan Yu stood up and patted Ningguang on the back lightly: "Sister Ningguang..."

Ningguang turned her head to look at Gan Yu: "You don't have to persuade me this time, Gan Yu, I know you like him very much."

"But business is not a matter of love between children."

Lin Xiao was not angry because of Ning Guang's attitude, and knew her sincerity.

Now the conflict between the two is only caused by unequal information.

Lin Xiao knew the situation of the original god in the previous world.

Based on the progress in advertising and game production in this world, including the existence of realistic prototypes, he can basically estimate the flow of the original god.

What's more, the system tasks are also placed there, judging from the current flow of Onmyoji.

To complete the task that is three times the turnover of Onmyoji, Lin Xiao needs at least 6 billion turnover.

So, Lin Xiao thought for a while and said, "Well, I will make a betting agreement with you."

"The performance goal of 6 billion. After completion, you will listen to me in the future."

"I can't finish it. I will hand over all the management rights of the company to you. From now on, I will only be responsible for the technology development part."

"6 billion? Lin Xiao, are you really crazy?"

"I'm not crazy, so, do you want to bet?"

Looking at Lin Xiao seriously: "Okay, bet!"

"Just as you said, if you can win this time, I will focus on it and listen to you for the rest of my life!"

then.

an hour later.

Lin Xiao's personal account posted a news:

"Four billion turnover still underestimates us."

"6 billion is our goal."

boom!

As soon as Lin Xiao's news came out, everyone was blown up again.

"Is Lin Xiao crazy? We are still worried that he won't be able to complete 4 billion, so he directly came to 6 billion?"

"I'm super, he won't break the jar! Don't Lin Xiao, just ignore those foreign media."

"It's over, it's over, this time I'm going to completely embarrass myself and go abroad."

"It's more than embarrassing to go abroad. When you hear 6 billion, people's graves can be dug for you immediately!"

Sure enough, Lin Xiao's news was quickly forwarded to foreign social media and hyped up.

Foreign media reported the news one after another.

As for the 6 billion goal proposed by Lin Xiao, no one believed it.

To paraphrase a reporter from the Wall Street Journal: "Since it can't be completed, I say 10 billion is also possible."

"Florist entrepreneurs are well versed in black and red traffic. It would be great if this idea can be used in technology development."

As for Lin Zhenyu, he also saw the news soon.

In this regard, he just shook his head with a smile, and sighed: "Lin Xiao, you are still too young and energetic, and need to be polished."

...

that's all.

The sensational heat lasted for a whole week.

Until September 28.

The day of the public beta of Yuanshenquan platform has finally arrived under the attention of the whole world.

...

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